Live in four steps.
The app's home page walks you through these with live checks. Here they are in full, plus how the numbers work.
1. Switch on the popup in your theme
Shopify ships every app embed switched off. From Overture's home page, press Open theme editor: it opens your theme editor with Overture pre-selected. Toggle it on and click Save. Overture re-checks your live theme every minute and ticks the step when it sees the embed active.
2. Publish a popup
Press Draft with AI to get a flow written from your store, or pick a template. Edit anything in the editor; the preview on the right is the real widget. Press Publish. One popup is live at a time, or two during an A/B test.
3. Connect Klaviyo
Settings → paste a Klaviyo private API key with list and profile write access, choose the list. Captures made before you connected sync automatically. The key is encrypted and never displayed again.
4. Send the code by email
Overture shows the code on screen and fires a Klaviyo event named Overture Code Unlocked with the code and quiz answers. In Klaviyo: Flows → Create flow → trigger "Metric: Overture Code Unlocked" → add an email containing {{ event.code }} → set it live. Tick "My flow is live" in Overture.
How shoppers experience it
- A teaser pill appears first; the popup opens after the delay you set, on exit intent, or when they click the pill.
- Closing partway shrinks it to a pill for the rest of the visit. Closing after the code keeps a "Your 10% off" pill until the code expires or they apply it.
- It never shows on checkout, cart or pages you exclude, and respects the "don't show again" windows you set.
How attribution counts
Attributed: the order used a code Overture minted. Assisted: no code, but the buyer's email was captured in the previous 30 days; shown separately, never added to the total. Test and cancelled orders are excluded on real stores. New orders arrive within seconds; a catch-up sync from Shopify runs every few hours and on demand.
How A/B tests work
Start a test between any two popups. Visitors are assigned by a hash of their visitor id, so each sees the same side every time. The scoreboard refuses to call a winner before 100 visitors a side and only calls one at 95% confidence on capture rate. Keep A or Keep B ends the test.
Something else?
Email support@overture.lol with your store domain and what you expected to happen. Replies within one business day.